Data Billing and data management among top challenges for digital publishers A survey has found a number of key challenges for digital publishers, including ... Esther Kezia Thorpe@SpinyTrendsNovember 18, 2020
Data Google Analytics 4 has powerful new features that give publishers more control in uncertain times This newest version of Google Analytics combines data streams from websites, iOS apps, ... Mariam Aliabadi@SpinyTrendsOctober 20, 2020
Advertising How publishers’ first-party data strategies are maturing The end of third-party cookies is on the horizon and pressure on protecting ... Esther Kezia Thorpe@SpinyTrendsOctober 14, 2020
Advertising Apple delays app tracking updates to iOS 14, giving brief reprieve to app publishers Apple is delaying a key change to its latest software update in iOS ... Esther Kezia Thorpe@SpinyTrendsSeptember 15, 2020
Advertising Merkle Inc Q2 Digital Marketing Report Foreshadows Second Wave Trends Merkle Inc has published its Q2 Digital Marketing Report. Their findings illuminate how ... Holly Armstrong@SpinyTrendsSeptember 8, 2020
Advertising With the end of third-party cookies in sight, what are the alternatives? With the phasing out of third-party cookies on the horizon for users of ... Esther Kezia Thorpe@SpinyTrendsSeptember 3, 2020
Data New Firefox Update, ETP 2.0, Blocks Ad Tech Trackers Mozilla released Firefox 79 last week which included a new feature, Enhanced Tracking ... Nana B Nyantekyi@SpinyTrendsAugust 6, 2020
Data Twitter Faces $250 million FTC Fine For Using Emails In Targeted Advertising Twitter is expected to receive an FTC fine of $250 million for using ... Nana B Nyantekyi@SpinyTrendsAugust 4, 2020
Data Big Tech Reckons With Its Power Before Antitrust Committee The 13 months of investigation into antitrust claims against the world’s four largest ... Mariam Aliabadi@SpinyTrendsJuly 30, 2020
Data Nielsen Overhauls its Digital Measurement Methods Nielsen's new digital measurement methodology will offer "privacy" and "flexibility" to media publishers, ... Barima Nyantekyi@SpinyTrendsJuly 22, 2020