Advertising How is first-party data being leveraged by publishers? We’ve known for a while now that third-party data is being phased out ... Mariam Aliabadi@SpinyTrendsDecember 8, 2020
Advertising Only 9% Opt Into GDPR Tracking, Study Finds The study's conclusions included confusing and unhelpful GDPR banners, a 48% engagement rate ... Barima Nyantekyi@SpinyTrendsJuly 13, 2020
Data California Begins Enforcing its Consumer Privacy Act Today The CCPA goes into effect against businesses’ data policies after a six month ... Barima Nyantekyi@SpinyTrendsJuly 1, 2020
Advertising Who ate all the [Third-Party] Cookies? Newfound opportunities for publishers in the advertising space as the third-party cookie approaches ... Nana B Nyantekyi@SpinyTrendsMay 31, 2020