Technology Publisher announces plans for using AI to write content Artificial Intelligence (AI) has dominated the media industry headlines so far this year. ... Peter Houston@SpinyTrends3 days ago
Technology Publishers deliver more for less with AI automation Tightening economic conditions are adding to the commercial challenges publishers face. While there ... Peter Houston@SpinyTrendsJanuary 25, 2023
Audience Development Focus on these five media strategies for 2023 With just a month to go until the end of 2022, now is ... Peter Houston@SpinyTrendsNovember 30, 2022
Content What is a headless CMS? With more and more digital channels and devices available to consumers, publishers have ... Peter Houston@SpinyTrendsNovember 25, 2022
Technology AI tools that will save publishers time and money There have been concerns that, under the pressure of the day-to-day challenges of ... Peter Houston@SpinyTrendsOctober 28, 2022
Content TikTok search growing in key influencer verticals TikTok’s internal search is never going to replace Google as the most effective ... Peter Houston@SpinyTrendsSeptember 23, 2022
Technology The ‘build or buy’ decision for publishers is getting easier The ‘build or buy’ conversation has been going on for as long as ... Peter Houston@SpinyTrendsSeptember 7, 2022
Technology Mobile app usage increases to between four and five hours a day At the height of the COVID-19 pandemic mobile app usage skyrocketed, with online ... Peter Houston@SpinyTrendsAugust 17, 2022
Advertising Google pauses third-party cookie phaseout until next year There were rumors at the Cannes Lions Festival this year that maybe the ... Peter Houston@SpinyTrendsAugust 10, 2022
Audience Development How publishers are using personalization Personalization has been a buzzword in publishing for several years, but there isn’t ... Peter Houston@SpinyTrendsAugust 3, 2022