Content
TikTok search growing in key influencer verticals
TikTok’s internal search is never going to replace Google as the most effective ...
Technology
The ‘build or buy’ decision for publishers is getting easier
The ‘build or buy’ conversation has been going on for as long as ...
Technology
Mobile app usage increases to between four and five hours a day
At the height of the COVID-19 pandemic mobile app usage skyrocketed, with online ...
Advertising
Google pauses third-party cookie phaseout until next year
There were rumors at the Cannes Lions Festival this year that maybe the ...
Audience Development
How publishers are using personalization
Personalization has been a buzzword in publishing for several years, but there isn’t ...
Technology
What does mobile-first mean for publishers?
Deciding which year was the year of mobile is a tricky task; commentators ...
Technology
Smaller publishers risk missing out on the benefits of AI
Faced with the day-to-day challenges of revenue generation and content creation, it is ...
Advertising
Publishing technology on the agenda at the Cannes Lions festival
Originally inspired by the Cannes Film Festival, the annual Cannes Lions International Festival ...
Advertising
‘Positivity and progress’ at the FIPP World Media Congress
It would be easy to be negative after the last couple of years. ...
Technology
Google’s Core Web Vitals could be set for a lick of paint
Google’s Core Web Vitals metrics have been the benchmark for measuring site performance ...