Subscriptions Archives - Spiny Trends

Subscriptions

Content

How to use archive content to create value for paying audiences

There is a limit to how many digital news subscriptions people will pay ...

Peter Houston @SpinyTrends18 hours ago

Subscriptions

Publishers seeing subscription success across a range of strategies

Long before COVID-19 hit, publishers were focused firmly on digital subscriptions to reduce ...

Peter Houston @SpinyTrendsFebruary 19, 2021

Audience Development

Publishers are pushing membership in a bid to retain pandemic sign ups

As tough as 2020 was, subscription growth was strong for many magazine publishers. ...

Peter Houston @SpinyTrendsFebruary 12, 2021

Audience Development

WaPo latest publisher to look to Instagram to grow subscriptions

Publishers using Instagram is not a new phenomena, but newspapers appointing a dedicated ...

Peter Houston @SpinyTrendsFebruary 5, 2021

Advertising

Email newsletters are hot right now, but audiences don’t think they’re perfect

Email newsletters are the original electronic publishing format and they are enjoying a ...

Peter Houston @SpinyTrendsFebruary 1, 2021

Subscriptions

For better subscriber retention, paid trials are paying off

As more publishers have turned their attention to subscriptions, many are now experimenting ...

Esther Kezia Thorpe @SpinyTrendsJanuary 27, 2021

after-2020s-streaming-boom-whats-next-for-the-big-players

Distribution

After 2020’s streaming subscriptions boom, what’s next for the big players?

With much of the world in lockdown, 2020 saw a huge boom in ...

Esther Kezia Thorpe @SpinyTrendsJanuary 12, 2021

guardian-nears-1-million-recurring-digital-supporters-reader-contributions-surge

Subscriptions

The Guardian nears 1 million recurring digital supporters as reader contributions surge

Voluntary financial contributions to The Guardian’s free journalism have grown 43% during 2020. ...

Esther Kezia Thorpe @SpinyTrendsJanuary 6, 2021

Content

The Correspondent closes following brutal renewal rates

Low renewal rates, high churn, and below-average membership fees have forced English-language ‘unbreaking ...

Esther Kezia Thorpe @SpinyTrendsDecember 21, 2020

austrian-publisher-seeing-success-ad-free-subscriptions

Advertising

How one Austrian publisher is seeing success with ad-free subscriptions

To combat ad-blocking rates and prepare for GDPR compliance, Austrian daily newspaper Der ...

Esther Kezia Thorpe @SpinyTrendsDecember 15, 2020

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