Advertising Reuters Institute reports revenue and confidence up for publishers A survey of more than 240 senior publishing leaders from 52 countries shows ... Peter Houston@SpinyTrendsJanuary 12, 2022
Content Paid podcast infrastructure sets the scene for 2022 For most of podcasting’s 20-year history, subscribing was a simple question of clicking ... Peter Houston@SpinyTrendsDecember 15, 2021
Content Report highlights 50 revenue options for publishers Media news site What’s New In Publishing has published a full update to ... Peter Houston@SpinyTrendsDecember 1, 2021
Subscriptions Newsletter publishers round out the year with eyes on the future Newsletter publishers are closing out 2021 buoyed by the victories they have won ... Peter Houston@SpinyTrendsNovember 26, 2021
Audience Development Publishers tweak email newsletter strategies to find sweet spot A firm fixture in modern publishing lineups, email newsletters have become a key ... Peter Houston@SpinyTrendsOctober 22, 2021
Advertising Revenue diversification back in focus with ad come-back Subscription revenues have dominated publishing strategy trends recently. But the 30% growth forecast ... Peter Houston@SpinyTrendsOctober 8, 2021
Audience Development Retention is the future focus for publishers after 2020’s subscription spike According to subscription management platform Zuora, subscription revenue grew 16% for publishers in ... Peter Houston@SpinyTrendsSeptember 1, 2021
Content Subscription bundles increase conversion rates for publishers Sometimes a simple subscription isn’t enough. In the battle to attract and retain ... Peter Houston@SpinyTrendsJuly 14, 2021
Subscriptions Subscriber gains continue, but post-pandemic growth needs new strategies There has been a flurry of news on the subscriptions scene this month. ... Peter Houston@SpinyTrendsJune 23, 2021
Audience Development Media investments centre on strong newsletter plays Newsletters have been one of the hottest tickets in media over the last ... Peter Houston@SpinyTrendsMay 28, 2021