Advertising
Only 9% Opt Into GDPR Tracking, Study Finds
The study's conclusions included confusing and unhelpful GDPR banners, a 48% engagement rate ...
Advertising
eMarketer Forecasts Shrinking Ad Revenues Worldwide, Losses for Google and Growth for Facebook
The intelligence firm reports declining global ad revenues and investments in almost every ...
Advertising
Spotify Wins $20 Million Deal with Omnicom
Omnicom Media Group is committing $20 million for podcast ads on Spotify for ...
Advertising
Study Shows Potential Benefits of Adblockers for Websites, Users, and Market at Large
Adblockers can have a large impact on websites' ability to generate revenue and ...
Advertising
TikTok Launches its New Ad Platform Under Threat of a U.S. Ban
The Chinese platform is also addressing its India Ban while pulling out from ...
Advertising
A Look Inside the Facebook Advertising Boycott
#StopHateforProfit is protesting the world’s largest social network, but what are the wider ...
Advertising
YouTube Cuts Off Vlogger’s Ad Revenues Over Racist Content
Vlogger Shane Dawson has been demonetized after clips of blackface and inappropriate comments ...
Advertising
First Time Instagram Advertisers Can Now Run Ads Without a Facebook Page
Facebook relaxes Instagram advertising requirements but downplays a connection between the new update ...
Advertising
Stop Hate for Profit’s Facebook Boycott Continues to Grow
The takeaways Stop Hate for Profit, a United States-based advocacy campaign, has recruited ...
Advertising
Verizon Joins the Ad Boycott Against Facebook
The biggest name yet to join the growing list of brands and agencies.