Technology Will Facebook’s plans for the metaverse impact publishers? Facebook is changing its name to Meta and with it, the future focus ... Peter Houston@SpinyTrendsNovember 5, 2021
Technology How to keep innovating effectively as a publisher US-based journalism professor Damian Radcliffe recently wrote a three-part series exploring effective innovation ... Peter Houston@SpinyTrendsNovember 3, 2021
Content How search-engine indexing is evolving to speed content discovery Microsoft has announced a ‘major evolution’ in search-engine indexing. IndexNow lets website owners ... Peter Houston@SpinyTrendsOctober 20, 2021
Technology Five ideas to help publishers succeed over the next 10 years The only digital-media prediction that anyone can absolutely guarantee is that change will ... Peter Houston@SpinyTrendsOctober 13, 2021
Technology How to write title tags that Google likes The title tag generates the clickable text that appears in search results pages; ... Peter Houston@SpinyTrendsSeptember 22, 2021
Data User privacy moves to the mainstream with new browser and search releases User privacy is the hottest trend in the browser and search sectors right ... Peter Houston@SpinyTrendsSeptember 8, 2021
Content How to stay on the right side of Google Search updates Google Search’s stated mission is to help people find the information they need, ... Peter Houston@SpinyTrendsAugust 25, 2021
Technology TikTok downloads steal top spot from Facebook apps in 2020 Chinese-owned TikTok was the world’s most popular app download last year. The app, ... Peter Houston@SpinyTrendsAugust 13, 2021
Technology Is it possible to predict the future of digital publishing? The speed of change in digital publishing is sometimes breathtaking. But does that ... Peter Houston@SpinyTrendsJuly 30, 2021
Audience Development Audience development AI used to boost loyalty, engagement and revenue AI is being touted as a way to revolutionise modern media from automation ... Peter Houston@SpinyTrendsJuly 16, 2021