Advertising How is first-party data being leveraged by publishers? We’ve known for a while now that third-party data is being phased out ... Mariam Aliabadi@SpinyTrendsDecember 8, 2020
Advertising With the end of third-party cookies in sight, what are the alternatives? With the phasing out of third-party cookies on the horizon for users of ... Esther Kezia Thorpe@SpinyTrendsSeptember 3, 2020
Advertising Brands Increasingly Opt For In-House Programmatic as Cookies Demise Looms The in-house programmatic ads trend has gone from emerging to dominant one as ... Mariam Aliabadi@SpinyTrendsAugust 4, 2020
Advertising Conde Nast Health Announces New Cookie-Less Solution “Obsidian” Conde Nast Health has announced a cookie-less advertising solution called Obsidian. It is ... Mariam Aliabadi@SpinyTrendsJuly 28, 2020
Advertising Who ate all the [Third-Party] Cookies? Newfound opportunities for publishers in the advertising space as the third-party cookie approaches ... Nana B Nyantekyi@SpinyTrendsMay 31, 2020