Peter Houston, Author at Spiny Trends

Data

It isn’t clear what identity standard the advertising and publishing industries will ultimately ...

Peter Houston @SpinyTrendsApril 16, 2021

Advertising

Global ecommerce giant Amazon is chipping away at Google’s lead in digital advertising. ...

Peter Houston @SpinyTrendsApril 14, 2021

Data

Facebook Analytics is going away. Facebook has announced that the free tool used ...

Peter Houston @SpinyTrendsApril 9, 2021

ecommerce

Ecommerce is booming: Annual pre-pandemic growth of about 1% was eclipsed by an ...

Peter Houston @SpinyTrendsApril 7, 2021

Mergers and Acquisitions

M&A activity was understandably limited during the peak of the pandemic, but transactions ...

Peter Houston @SpinyTrendsApril 2, 2021

Content

Social video platform TikTok has more than 100 million monthly users across Europe, ...

Peter Houston @SpinyTrendsMarch 31, 2021

Advertising

Google’s annual Ads Safety Report has indicated an increase in malicious advertising in ...

Peter Houston @SpinyTrendsMarch 26, 2021

Advertising

Podcast revenue is not guaranteed. But with listener numbers increasing rapidly, growth in ...

Peter Houston @SpinyTrendsMarch 24, 2021

Advertising

Advertising and subscription revenues are sometimes seen as incompatible. But at a recent ...

Peter Houston @SpinyTrendsMarch 19, 2021

Content

A two-year research project between the largest newspaper in France and publishing software ...

Peter Houston @SpinyTrendsMarch 17, 2021

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