Content How to use data visualisation to add value to your content From public data feeds to web scraping there is more information available to ... Peter Houston@SpinyTrendsSeptember 3, 2021
Data Reuters Digital News Report 2021 highlights COVID impacts The 2021 Reuters Institute Digital News Report was published late last month. Now ... Peter Houston@SpinyTrendsJuly 2, 2021
Advertising Third-party cookies win reprieve until late 2023 following broad discontent Recognising growing calls for better privacy protection, Google promised to “phase out” third-party ... Peter Houston@SpinyTrendsJune 30, 2021
Content Search Console Insights helps publishers understand content performance Since Google swapped out Google Webmaster Tools for Google Search Console, the search ... Peter Houston@SpinyTrendsJune 25, 2021
Advertising Without cookie replacement, UK publishers could lose ‘hundreds of millions’ in revenue It’s just over six months until Google effectively ends third-party cookies and the ... Peter Houston@SpinyTrendsJune 2, 2021
Data Leading global ad buyer bets on Unified ID 2.0 to replace third-party cookies It isn’t clear what identity standard the advertising and publishing industries will ultimately ... Peter Houston@SpinyTrendsApril 16, 2021
Data Privacy cleanup sees Facebook retiring free analytics tools on June 30th Facebook Analytics is going away. Facebook has announced that the free tool used ... Peter Houston@SpinyTrendsApril 9, 2021
Advertising Publishers push contextual advertising, but first-party data is key Marketers’ desire for the type of unduplicated audiences that cookies deliver often appears ... Peter Houston@SpinyTrendsMarch 10, 2021
Advertising Google gets behind FLoCs, but will publishers and advertisers? As the phasing out of third-party cookies gets ever closer for users of ... Peter Houston@SpinyTrendsFebruary 10, 2021
Data Publishers build foundations for first-party data networks Over the last couple of years, publishers’ product and revenue teams have been ... Peter Houston@SpinyTrendsJanuary 29, 2021