Audience Development Archives - Page 3 of 5

Audience Development

The world went crazy for Wordle this year and the simple word game’s ...

Peter Houston @SpinyTrendsMarch 2, 2022

Audience Development

The Atlantic spent two years studying ‘readers’ & listeners’ needs’ to understand why ...

Peter Houston @SpinyTrendsJanuary 26, 2022

Audience Development

In 2020, at the peak of the global pandemic, more people were paying ...

Peter Houston @SpinyTrendsJanuary 14, 2022

Audience Development

According to the director of Oxford University’s Reuters Institute for the Study of ...

Peter Houston @SpinyTrendsJanuary 7, 2022

Advertising

Last year might have been better than the COVID-19 catastrophe that was 2020, ...

Peter Houston @SpinyTrendsJanuary 5, 2022

Audience Development

Publishers should include two or three Twitter hashtags in their tweets to maximise ...

Peter Houston @SpinyTrendsDecember 17, 2021

Audience Development

David Tvrdon writing on The Fix says he learned early on in his ...

Peter Houston @SpinyTrendsDecember 3, 2021

Audience Development

Publishers have sat at the centre of communities of interest for as long ...

Peter Houston @SpinyTrendsNovember 10, 2021

Audience Development

A firm fixture in modern publishing lineups, email newsletters have become a key ...

Peter Houston @SpinyTrendsOctober 22, 2021

Audience Development

A service outage at Facebook took the social network and associated apps Instagram ...

Peter Houston @SpinyTrendsOctober 6, 2021