Mobile readers are increasingly important, as 56% of web traffic in 2021 comes from mobile devices
Reddit has never been publishing’s first choice of social platform, but soaring valuations and highly engaged, niche communities make it worthy of attention.
The social video-sharing platform is the only app not owned by Facebook to appear in the top five of global downloads
Launches underline the place email newsletters have taken in publishers’ plans for audience and revenue growth
The 10-year old ad format offers publishers a growing revenue opportunity if they respect reader trust
Yes, say two senior execs. The idea that digital publishing moves too fast to make meaningful long-term predictions is nonsense.
Demand for premium video content is leading publishers and broadcasters to invest in the development of on-demand streaming services
Online businesses outside the traditional media ecosystem are leveraging last year’s stay-at-home engagement spikes to power new digital advertising plays.
Remote working practices and innovations in digital distribution are fueling growth in creator-led media brands that are challenging established players.