Audience Development
WaPo latest publisher to look to Instagram to grow subscriptions
Publishers using Instagram is not a new phenomena, but newspapers appointing a dedicated ...
Content
Streaming’s new frontier: Social commerce
Streaming has come to dominate many facets of our lives, from watching our ...
Content
Twitter’s ‘read before you retweet’ prompt rolling out globally
A prompt being tested by Twitter which asked users if they wanted to ...
Advertising
Merkle Inc Q2 Digital Marketing Report Foreshadows Second Wave Trends
Merkle Inc has published its Q2 Digital Marketing Report. Their findings illuminate how ...
Content
People Are Reading Less News Through Social Media and Google
A survey in the UK has found that fewer people are getting their ...
Content
Exploring Twitter’s New Methods of Storytelling and Conversing
Collaborative Fleets, tweet reactions and pre-approved respondents demonstrate the company's search for "meaningful ...
Technology
Instagram Goes After TikTok with “Reels” and Full Screen Stories
The company eyes international markets, including India, to test and refine its versions ...
Advertising
First Time Instagram Advertisers Can Now Run Ads Without a Facebook Page
Facebook relaxes Instagram advertising requirements but downplays a connection between the new update ...
Distribution
Facebook and Instagram Users Can Now Opt-Out of Political Ads
CEO Mark Zuckerberg reveals new features ahead of the 2020 U.S. Election to ...