Peter Houston, Author at Spiny Trends

Audience Development

AI is being touted as a way to revolutionise modern media from automation ...

Peter Houston @SpinyTrendsJuly 16, 2021

Content

Sometimes a simple subscription isn’t enough. In the battle to attract and retain ...

Peter Houston @SpinyTrendsJuly 14, 2021

Advertising

The majority of iPhone and iPad permission prompts have been declined since Apple ...

Peter Houston @SpinyTrendsJuly 9, 2021

Content

One of the UK’s biggest publishing groups has developed a new content hub ...

Peter Houston @SpinyTrendsJuly 7, 2021

Data

The 2021 Reuters Institute Digital News Report was published late last month. Now ...

Peter Houston @SpinyTrendsJuly 2, 2021

Advertising

Recognising growing calls for better privacy protection, Google promised to “phase out” third-party ...

Peter Houston @SpinyTrendsJune 30, 2021

Content

Since Google swapped out Google Webmaster Tools for Google Search Console, the search ...

Peter Houston @SpinyTrendsJune 25, 2021

Subscriptions

There has been a flurry of news on the subscriptions scene this month. ...

Peter Houston @SpinyTrendsJune 23, 2021

Content

The dual challenge of producing more relevant content with fewer editorial resources is ...

Peter Houston @SpinyTrendsJune 18, 2021

Technology

In their never ending search for alternative revenue sources, publishers have discovered one ...

Peter Houston @SpinyTrendsJune 16, 2021

1 234...8

Latest Posts