Audience Development
New report benchmarks social media reach
Social media usage is higher than ever, but publishers might not be making ...
Search
How SEO automation can save publishers time and money
SEO can be a repetitive business, with the same tasks coming up again ...
Advertising
Shifts in the programmatic market could benefit publishers
The programmatic market could be moving from an open marketplace model, where everyone ...
Advertising
Six digital advertising trends gaining momentum in 2023
When it comes to creating and supporting effective advertising strategies, publishers need to ...
Data
Norwegian DPA joins stance against Google Analytics
In a privacy complaint against Google Analytics, Datatilsynet, the Norwegian DPA (data protection authority), ...
Advertising
Publishers increase investment in growing Ozone platform
The latest additions to the lineup of publishers signing up for the UK’s ...
Content
How publishers can use pillar pages to improve SEO
The way people search has changed and, with that shift, so have technologies ...
Search
Experiment in setting Core Web Vitals benchmark for publishers
Google’s Core Web Vitals are seen as the baseline for search performance. But ...
Content
Publishers leveraging LinkedIn for audience reach
With Twitter’s future uncertain and Meta pulling back from any commitment to publisher ...
Search
Could Microsoft’s AI search challenge Google’s top spot?
Online search has seen its fair share of big players come and go. ...